Fusing Strategy and Execution to Turbocharge Growth
Supporting Founders, Boards and Leadership Teams to Unlock Value and Scale with Confidence
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“Without strategy, execution is aimless. Without execution, strategy is useless.”
Morris Chang, CEO of TSMC
Research confirms that companies that execute well-designed strategies are 3x more likely to report above average growth and 2x as likely to report above average profits (PWC, 2023).
But most companies never realise the full potential of their strategies because they aren’t implemented well.
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67% of well-formulated strategies fail due to poor execution (Harvard Business Review, 2016)
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>40% of strategies’ values are lost due to breakdowns in planning and execution (Harvard Business Review, 2005)
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50% of all strategic decisions fail to get implemented (Academy of Management Executive, 1999)
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<40% of senior leaders rate their companies as being successful at execution (Economist Intelligence Unit, 2004)
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<41% of companies have the in-house skills to implement high-priority strategic initiatives (Economist Intelligence Unit, 2004)
It's no surprise then that only 35% of senior leaders believe their strategy will result in success (PWC, 2023).
As both business and political environments are more complex and rapidly changing than ever, navigating the path of high stakes strategy design through to successful implementation can be risky, but the rewards are high. RJC Growth has a proven track record of helping UK software & digital services companies on this journey, so talk to us to find out how we can help you.
Our Track Record
Anthony Ashton,
Fivium Cofounder
Combining the change of focus and embracing business best practices has transformed how we operate and our culture too. Our teams are now proactive, discussions start with what customer value we’re creating and how this can be captured to generate ARR. We also have much better visibility of how all our operations are performing and can make better decisions as a result
Sumir Karayi,
1E Founder & CEO (1997-2021), Entrepreneur, Investor and Advisor
Richard’s strategy and relentless execution secured us 20% of the total public sector PC power management market and firmly established us as the market leader in the early 2010s, which is something I’m personally very proud of
Ali Mitchell,
Huddle CEO & Co-Founder (2006-2015), Board Director and Investor
Under Rich’s leadership, Huddle’s public sector business experienced hypergrowth to become the largest SME SaaS provider on the G-Cloud
Matt Fletcher,
Fivium Cofounder
Rich joining us was an inflection point in our journey. Amongst other things, he devised and led our growth strategy and revenue operations, which went on to quadruple both our SaaS revenues and customer base. This period was transformational for our business and helped lay strong foundations for us to continue our growth journey
If you're trying to grow your business, then talk to us about how we can help you.
Our Unique Expertise
RJC Growth brings together nearly three decades experience working in the tech sector with a deep knowledge of the public sector ecosystem and a proven expertise in helping software and services SMEs to successfully thrive and scale.
Deep Domain Knowledge
In 2024, the UK public sector spent £17bn on software & IT services, with spending forecasted to grow at 2.8% annually until 2029 (TechMarketView, 2025). Accounting for more than 14% of the total market, the government is the single largest buyer in the UK. While this makes this sector highly attractive, its complexity and perceived bureaucracy often put off SMEs that lack the knowledge and experience to navigate it successfully.
With over 20 years of experience working with the UK government, wider public sector, and international markets across EMEA and beyond, Richard has developed a deep understanding of their unique cultures, nuances, challenges and opportunities. His expertise enables him to steer through this often-complex landscape, helping businesses deliver value and drive significant growth.
As well as his work supporting software and services businesses to unlock their full value, Richard is an active contributor to the wider tech industry and a fierce advocate for creating a fair and level playing field for SMEs.
Making Market Leaders
Richard started his career in the industry in the 1990s, cutting his teeth in sales in the emerging networked era of enterprise storage. Since then, he’s gained vast experience working at or with the full spectrum of the industry.
In the early 2000s, whilst working for a mobile workforce enablement start-up, later acquired by Daisy plc, Richard first discovered his passions for helping to improve public services delivery and for scaling up SMEs.
Since then, Richard has gone on to lead multiple UK software & services companies to build formidable businesses and become leaders in their markets.
Most recently, Richard co-ran Fivium with its two cofounders. During his 6 years there, he led Fivium through a significant business and culture transformation, resulting in a quadrupling of both SaaS revenues and customer base, whilst maintaining a 99% revenue retention rate, and a significant growth in the business’ overall valuation.
Who We Are
RJC Growth was founded by Richard Clarke, whose more than 25-year journey in the tech sector has been defined by consistently delivering transformational growth for UK software and services companies. Over the last two decades, Richard has been particularly involved in the GovTech space, helping to shape the evolution of modern digital government services, from pre-millennium enterprise infrastructure through to today's cloud-native platforms.
Highlights of his career include:
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At Fivium, Richard led a comprehensive business transformation that quadrupled both SaaS revenues and customer base while maintaining a 99% revenue retention rate. This growth was achieved through strategic positioning and operational excellence, resulting in a significant increase in company valuation.
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At Huddle, Richard spearheaded the company's public sector business, driving a 20x increase in EMEA & APAC public sector revenues within just two years. This explosive growth established Huddle as the biggest SME supplier on the G-Cloud and was critical in helping it to secure a Series D funding round at a $250m valuation, making it one of the UK's leading Govtech success stories of the emerging SaaS era.
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Under Richard’s leadership, 1E captured 20% of the total UK public services, healthcare, and defence markets, significantly outpacing competitors and securing its position as clear market leader.
Richard’s approach to driving growth combines hands-on experience with strong academic foundations. His MBA research thesis explored the key factors that enable or inhibit scaling UK technology SMEs — insights that shape RJC Growth’s strategies today.
At the heart of RJC Growth lies a dual commitment: to help UK tech companies to realise their full potential whilst also helping to generate value for society as a whole. This combination of commerciality, value orientation and a strong commitment to serving the greater good drives everything we do.
What We Do
There is no single silver bullet process or method that will solve every company's growth challenges - we believe that it's either being niaive and intellectually dishonest to say so, as every company's situation (and their challenges) are unique.
We have a deep and adaptable toolkit and proven experience of deploying it to generate real-world results for other SMEs.
We combine these tools with a pragmatic, intellectually honest and empathetic approach to help our partners grow and deal with the inevitably tough challenges and hard decisions that come with growing.
“The most brilliant strategy won’t lead to success unless it’s executed effectively” Bill Gates, Microsoft CEO & Cofounder
How We Work With You
Whatever challenges your business is facing with driving growth or managing it, whether they’re principally in sales, marketing or operations, RJC Growth should be able help.
We look at each challenge holistically and adopt a pragmatic, intellectually honest and empathetic approach to helping you solve them.
As we appreciate that every business’ needs are different, we offer a range of flexible engagement models from business health checks, market assessments and pre-investment audits, through to fractional CxO and non-executive directorship engagements.
Our Flexible Commercial Approach
Whilst we offer very competitive day and retainer rates for our services, we are also open to working on more creative bases too (such as on equity or performance related arrangements), so we won’t let money get in the way of us trying to help you grow your business.
Our 10% Pledge
Founded on the principles of ethical business and sustainable growth, we aim to be more than just another SME advisory. By integrating philanthropy into the core of our business model, we seek to set a new standard in corporate social responsibility, so we are committing to donate 10% of our annual net profits to charitable causes.
We are eager to partner with organisations that share our vision of responsible growth and positive social and environmental impact. Our initial charitable contributions will focus on causes that align with our core values, including poverty alleviation, support for mental wellness, animal welfare and environmental sustainability.
If you’d like to know more about the causes we will be supporting through our commitment or about our business for good philosophy, then we’d be keen to speak to you.
What People Say About Us
Talk to Us
Talk to us today about how we can help you grow and scale your business